Privacy Policy

Last updated: 18 October 2026

At House of Selkies, we respect your privacy. This policy explains what personal information we collect, why we collect it and how we protect it.

We follow the EU General Data Protection Regulation (GDPR) and applicable Swedish data protection laws.

1. Who We Are

House of Selkies is responsible for handling your personal information.

Legal name: Lena Ahlstedt Kahlbom
Email: lena@houseofselkies.com
Website: www.houseofselkies.com
Address: Visby, Gotland, Sweden

2. What Information We Collect

We may collect:

  • Your name, email address and telephone number.
  • Your delivery address.
  • Information about your orders and payments.
  • Messages you send us.
  • Information you provide when registering your interest in a fragrance.
  • Basic technical information needed to run and protect our website.

We only collect information we need to run our business and help our customers.

3. Why We Use Your Information

We use your information to:

  • Process and deliver your orders.
  • Handle payments and invoices.
  • Answer your questions.
  • Manage fragrance interest registrations.
  • Meet our legal and accounting obligations.
  • Keep our website working safely.

We only use your information when we have a valid legal reason to do so.

Registering your interest in a fragrance does not automatically sign you up for marketing emails.

4. Payments and Invoices

We use Invozio for invoicing and related administration.

Some information may be shared with Invozio to handle your purchase and payment. Invozio may also process information for its own legal and business purposes.

You can read more in Invozio’s privacy information.

5. Our Website

We use WordPress and Base44 to run our online services.

These platforms and their service providers may process information when you visit our website or submit a form.

You can read more about their privacy practices here:

WordPress-related data processing may also depend on our hosting provider and installed plugins.

6. Cookies

We do not use analytics or marketing cookies.

Our website may use essential cookies or similar technologies needed for basic functions, security or services you request.

7. Who We Share Your Information With

We do not sell your personal information.

When necessary, we may share information with:

  • Invozio and payment providers.
  • Delivery companies.
  • Website hosting and technical service providers.
  • WordPress and Base44 service providers.
  • Accountants or authorities when required by law.

We only share information needed for the relevant purpose.

8. Where Your Information Is Stored

Some service providers may store or process information outside the EU/EEA.

If this happens, we will ensure that the transfer follows GDPR requirements and has the necessary legal safeguards.

9. How Long We Keep Your Information

We keep your information only as long as necessary.

  • Orders and deliveries: for as long as needed to manage your purchase and related questions.
  • Invoices and accounting records: for as long as the law requires.
  • Messages and fragrance enquiries: for as long as needed to handle your request.
  • Technical information: for as long as needed for security and website operation.

When we no longer need your information, we delete it or make it anonymous unless the law requires us to keep it.

10. Your Rights

Under the GDPR, you have the right to:

  • Ask what personal information we hold about you.
  • Ask us to correct incorrect information.
  • Request deletion of your information where the law allows it.
  • Ask us to limit how we use your information in certain situations.
  • Receive certain information in a transferable format where the law allows it.
  • Object to certain types of processing.
  • Withdraw your consent at any time when processing is based on consent.

You can also object to direct marketing at any time.

To exercise your rights, contact us at [Your email address].

We normally respond within one month. We may need to verify your identity before responding.

11. How We Protect Your Information

We take reasonable steps to protect your information against unauthorised access, loss or misuse.

Only people who need the information for legitimate business purposes should have access to it.

12. Children’s Privacy

Our website is not specifically designed for children. We do not knowingly collect children’s personal information without an appropriate legal basis.

If you have concerns, please contact us.

13. Complaints

If you believe we have handled your information incorrectly, please contact us first.

You can also complain to the Swedish Authority for Privacy Protection (IMY).

Website: https://www.imy.se/en/

14. Changes to This Policy

We may update this policy if our services or legal requirements change.

The latest version will always be published on our website.

15. Contact Us

If you have questions about your personal information, please contact: support@houseofselkies.com

House of Selkies